Transporting your exhibition into a digital marketplace

Digital marketplaces can do more than mitigate the vulnerability of the physical event, they can redefine and grow our proposition to the communities we serve. If we learned anything from our experience of 2020-21, it’s that placing all our eggs in one basket comes with a high degree of risk. An ‘events first’ strategy can leave us […]

How did Covid change sustainability events?

Covid-19 didn’t kill events, but it did change them. Teymoor Nabili and Veemal Gungadin tell the Eco-Business Podcast how a pandemic transformed the way sustainability events are conceived and organised. Every conceivable type of event that tackles sustainability topics, from the World Economic Forum in Davos to Green Drinks at the local bar, was wiped out […]

Virtual Exhibitions and How to Market Them

Virtual exhibitions have been around for some time. In fact, the first virtual exhibition took place way back in 1993. ConventionView used videos of trade show booths attached to an HTML floor map to provide a presentation to investors at the Waldorf Astoria hotel in New York. The technology may have been a little different, […]

Virtual Exhibition Tours Have Big Benefits for Seniors’ Health, According to a Study

The Montreal Museum of Fine Arts collaborated on the study looking at how virtual visits affected to seniors’ mental and physical wellbeing. Museums are increasingly attempting to reach audiences in novel ways using virtual participatory art education. But this is not a practice only relevant to drawing in generation Z audience. Now, the results of […]